Our answer has always been, and really still is, that Google and other major search engine players have been indexing HTML content for years and they do it really well. I tell them that our recommendation would be to build all the content in HTML and if they want to add that design flare to their site we can build in flash components.
Does that answer still hold true?
The simple answer is yes. Although Google, along with Yahoo and others, are now starting to be able to index the content that is contained within flash, it is not still full-proof. The search algorithms take into account everything from your title tags, your page extensions, H1 header tags, text that is bold and much much more. To this point, that kind of information can not be obtained from crawling flash sites, so the algorithm can not know what are the most important elements of your flash file therefore leaving that content at an indexing disadvantage compared to an equal HTML site.
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3 comments:
your topic is very important congratulation for that
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Great post, Its not what you market its how you market and thats is something that most businesses need to work on.
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